Articles

5 Ways to Add Variety to Your YouTube Channel

Want to add more video to your YouTube channel?Wondering how to develop a content plan for YouTube?Adding the right variety of video to your YouTube channel is ideal for driving conversions and engagement.In this article, you’ll discover five types of YouTube video to add to your business channel. 5 Ways to Add Variety to Your YouTube Channel by Ana Gotter on Social Media Examiner.Have you ever visited a business’s website to find there wasn’t an About Us page and you…

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5 Ways to Add Variety to Your YouTube Channel

Want to add more video to your YouTube channel?Wondering how to develop a content plan for YouTube?Adding the right variety of video to your YouTube channel is ideal for driving conversions and engagement.In this article, you’ll discover five types of YouTube video to add to your business channel. 5 Ways to Add Variety to Your YouTube Channel by Ana Gotter on Social Media Examiner.Have you ever visited a business’s website to find there wasn’t an About Us page and you…

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7 Great SEO Tips To Make Your Writing Snap And Crackle

While search engine optimization is a highly technical and intricate science, there are a lot of great, simple SEO tips out there which can help boost your digital marketing efforts at little to no cost. Regardless of what your business is or does, SEO remains critically important, and for SEO to work, you need your business to appear on the first page of relevant search results. When people search for keywords relevant to your business, your website should, ideally, be one of the…

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3 Ways to Create a Video Studio on Any Budget

Interested in delivering quality video content to your audience?Wondering what equipment you need?You don’t need to spend a lot on high-end camera gear and equipment for your studio to create top-notch social media videos.In this article, you’ll discover how to set up a video studio without breaking the bank. 3 Ways to Create a Video Studio on Any Budget by Peter Gartland on Social Media Examiner.Camera equipment can be expensive, so it’s often the biggest barrier to entry for creating…

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The Best Times to Post to the Top 8 Social Platforms [Infographic]

Gary Vaynerchuk uses a term for describing social media posts that I really like. He calls these posts “micro-content”, bits and pieces that make up a larger story. Micro-content doesn’t define a brand in and of itself; it doesn’t tell the whole story. Instead, it puts out these crumbs that create a trail back to the big idea behind a company or campaign.However, just because the content is “micro,” doesn’t mean it lacks a “macro” impact. Micro-content, when custom-tailored to…

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7 Hidden Facebook Power Editor Features to Save You Time

Do you advertise on Facebook?Are you taking advantage of all of the features in Power Editor?Power Editor has a number of often-unnoticed options that can help marketers create more effective ad campaigns while saving time.In this article, you’ll discover seven overlooked Power Editor features to manage your campaigns more efficiently. 7 Hidden Facebook Power Editor Features to Save You Time by JD Prater on Social Media Examiner.Setting up a true A/B test in Facebook is challenging. For example, if you’re…

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How to Use Instagram Multiple Image Posts

Want to create dynamic Instagram posts?Wondering how to combine multiple images and videos into one post on Instagram?Combining a series of images with video in an Instagram post lets you deliver a more complete marketing message.In this article, you’ll discover how to add up to 10 photos and videos to a single Instagram post. How to Use Instagram Multiple Image Posts by Ana Gotter on Social Media Examiner.To include multiple images or videos in a single Instagram post, tap the…

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Want More Facebook Reach? Motivate Fans to React

Do you encourage fans to react to your Facebook posts?I’m talking about these things:Facebook introduced its now-familiar set reactions in early 2016 as a way for users to express themselves beyond a simple “Like”.As you might know, Facebook’s algorithm assigns a different value to actions that users take in the News Feed, and adds these up to determine how many people will eventually be shown a post you publish.When Reactions were first rolled out, Facebook explained that they would each…

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How to Use Video on LinkedIn

Do you use LinkedIn for business?Want to incorporate video into your LinkedIn marketing?Video on LinkedIn can help you establish your expertise, showcase your products and services, and build credibility for your business.In this article, you’ll discover three ways to enhance your LinkedIn presence with video. How to Use Video on LinkedIn by Viveka Von Rosen on Social Media Examiner.From Facebook and YouTube to Instagram video and stories, there’s a huge push to make video part of your content strategy. While…

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23 Cool Tools for Social Media Marketers

Looking for some new apps and tools to add to your social media marketing toolbox?Wondering which graphics, analytics, and productivity tools can help streamline your workflow?In this article, you’ll discover 23 tools and apps shared in the Social Media Marketing podcast’s Discovery of the Week. 23 Cool Tools for Social Media Marketers by Mike Stelzner on Social Media Examiner.The Taco app lets you combine tasks and tickets from different places, such as Trello, Evernote, and email, into one master to-do list. It’s…

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